By Laura Crossan, Marketing Coordinator
Vault Innovation Group (VAULT) in collaboration with Lost Corporation, a premier event company that organizes unique and thrilling adventures across North America, has announced that Wayward is now embarking on a new expedition in the tourism industry. The innovative adventure tracking app officially launched in 2020 to help travelers capture and share their experiences like never before. Today, the app is offering a new content service specifically for DMOs.
As experts in outdoor recreation, Jake Gafner, founder of Lost Corporation, and his team are partnering with DMO’s and CVB’s to help produce authentic content for specific regions (i.e., finding hidden gems, local flavors, and the beautiful geography that makes each area unique).
“We will send our adventure-seekers out to showcase different regions through real life adventures and stories,” Gafner added.
And for those who want to monetize their trips or expeditions, Wayward’s most active users receive invites to tourism and brand-sponsored trips. “Since we have relationships with the most adventurous brands out there, we want to hear about your biggest and boldest trips and ideas,” said Gafner. “In many cases, we can help get adventurers funding, gear, and or exposure for your next big trip.”
With Wayward, travelers can capture and share their entire adventure story, not just the shiny moments. The app provides a social experience, allowing users to share their adventures in real-time with friends and family, and connect with fellow adventure-seekers. Wayward enables users to track their route, share photos and videos, and create custom travel journals. The app also features an offline mode, allowing users to track their location even when they are off the grid.
Wayward’s core technology is built on Radar, a Software Development Kit (SDK) that provides granular access to location sharing and tracking. VAULT worked closely with Wayward to define and prioritize the app’s features, ensuring that it met the company’s goals and objectives.
“The Wayward project was a complex and exciting challenge for our team,” said Jeffrey Dirrenberger, CEO of VAULT. “We had to create a solution that tracked users’ location accurately and reliably, even when they were offline.”
Gafner continued, “We wanted to create a platform that enables travelers to share their adventures in a way that is authentic and engaging. Wayward is the result of our vision and VAULT’s expertise in delivering technology solutions. The app has been used to track adventures in over 110 countries documenting all types of adventures from biking, sailing and paddling to motorcycles and road trips.”
Wayward is available for download on the Google Play Store and Apple App Store.
About Wayward Travel
Wayward is a free travel sharing app for adventures and adventurers of all types. It’s an easy way to share the full story of your trip so friends, family and jealous coworkers can follow along. Wayward can also be used for DMO’s, CVB’s, brands, tour operators and organizers. Read through recent trip stories from Iceland, North America, Sri Lanka, Thailand, and India. Learn more at wayward.travel.
About Vault Innovation Group
Founded in 2012, Vault Innovation Group (VAULT) creates custom software solutions, digital experiences and growth solutions for tech-enabled businesses, entrepreneurs and visionaries. With flexible engagement methods and a host of services such as strategic planning, product design, software development and operational support, VAULT offers everything needed to launch and amplify a digital product. To learn more, visit https://www.vaultinnovation.com/.